Job Description
Responsible for monitoring, collecting, and reporting the organization’s strategic marketing data to the Director of Marketing. Analyzes data and provides key insights, trend spotting, and helps identify potential marketing opportunities.
ESSENTIAL DUTIES AND RESPONSIBILITIES
• Aggregate data from mktg. channels to create concise, analytical reports on mktg. initiatives
• Makes strategic recommendations based on data analyzation to Director of Marketing
• Deploy various outreach marketing campaigns & campaign updates via direct & digital channels
• Oversee and optimize PPC campaigns to maximize ROI, improve targeting, and drive engagement across key digital platforms
• Strategically craft clear, compelling written communication for reports, marketing materials, and digital content to effectively convey insights and engage target audiences
• Assist with:
o Social Media Marketing
o Our Annual DVD & Annual Meeting,
o Press Releases: Writing and Internal/External Coordination
o Graphic Design
o Web Development: Carries out small- medium scale, coding, graphic, & content updates
The above essential duties and responsibilities have been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this position.
SUPERVISORY RESPONSIBILITIES: No staff supervision required. Some 3rd party vendor & project management required.
Clearinghouse CDFI is a for-profit, Community Development Financial Institution with a mission to provide economic opportunities and improve the quality of life for lower-income individuals and communities through innovative and affordable financing that is unavailable in the conventional market. We are dedicated to building healthy communities, creating financial strength, providing innovative solutions, and funding dreams for tomorrow.
As a Certified B Corp, we meet the highest standards of social and environmental performance, transparency, and accountability, and aspire to use the power of business to solve social and environmental problems.Clearinghouse CDFI is a for-profit, Community Development Financial Institution with a mission to provide economic opportunities and improve the quality of life for lower-income individuals and communities through innovative and affordable financing that is unavailable in the conventional market. We are dedicated to building healthy communities, creating financial strength, providing innovative solutions, and funding dreams for tomorrow. \r\n\r\nAs a Certified B Corp, we meet the highest standards of social and environmental performance, transparency, and accountability, and aspire to use the power of business to solve social and environmental problems.
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